Filtering by: “Marketing”

The Power of the Inbox
Apr
1

The Power of the Inbox

  • Boulder SBDC (Boulder Public Library Main Branch) (map)
  • Google Calendar ICS
 

Marketing is based around first impressions and the social proof we create.

The power within your permission based email marketing list holds much more long term value to your business then any other marketing tool today. In fact, email marketing continues to be the leader as the most effective marketing tool today. It is actually the number one app that people reach for on their mobile devices.

This powerful workshop will take you step-by-step through the ways you can consistently implement this tool into your marketing mix.

Here is what you will discover during this workshop:

  1. What email marketing today really is and how to be part of the solution.

  2. Develop your five-minute marketing plan that includes discovering your target audience.

  3. How to grow and maintain a healthy email list.

  4. Create consistently great content that your customers past, present and future want to read.

  5. Get more of your emails opened, clicked through on and conversion.

  6. Understand why it’s so important to pay attention and track the results.

  7. You will walk out the door with an Action Plan to move your email marketing efforts to the next level.

Details

  • 2 Hour In-Person Workshop, Boulder, CO, USA

  • Wednesday, May 1, 2019 from 10am to Noon MT

  • Price is $45 per person


Meet your speaker: Cheri Ruskus

Cheri has been an Entrepreneur in Boulder, CO since 1985 and a Business Coach since 1999. She has worked with thousands of small business owners in taking a different look at the way they approach marketing in order to fully incorporate today’s modern marketing tools and in the process grow their businesses.


Sponsored by

 
 
 
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Oct
16

Digital Marketing Trends for 2019

Digital Marketing Trends 2019

We are surrounded by technology, and that technology has changed the ways that small business and consumers interact.  The changes permeate all aspects of business: running operations, designing and building products, overseeing human resources and education, tracking performance and making projections and strategies.  

More than those, however, marketing is one of the areas most impacted by the change of technology in recent years.  It levels out the playing field and allows small business to take advantage of that technology right along with big business. Digital marketing provides avenues to create engagement between brands and consumers in half the time and a fraction of the money as offline marketing.

Join us as we look forward at just a few of the trends in digital marketing that we believe small businesses should be paying attention to as we approach 2020. We’ll explore what the trends are and some simple ideas for jumping in and fully taking advantage of them now.

Here is what we will be learning together:

· Digital marketing trends including website/SEO, social media, email marketing and more.

· Content marketing is more important than ever to consistently create content that matters.

· Targeting + Segmentation = Personalization based on your target customer.

· Know your stats to make important decisions to help you reach further.

2 Hour Online Workshop
Price is $20 per person

Quantity:
Reserve Your Seat(s)

 

Many Thanks to Our Sponsor

Woodland park chamber logo.png
 

Meet your speaker: Cheri Ruskus

Cheri has been an Entrepreneur in Boulder, CO since 1985 and a Business Coach since 1999. She has worked with thousands of small business owners in taking a different look at the way they approach marketing in order to fully incorporate today’s modern marketing tools and in the process grow their businesses.

View Event →
Oct
9

Instagram for Business

Instagram Logo.png

The Basics and Beyond

Instagram continues to be the social media platform of choice for over 1 billion monthly users. In this workshop we are going to dig into the basics and then keep going to insure you are getting the most out of the platform.

Here is just some of what we will be learning together:

  • Understand how to integrate your Instagram strategy with website and email marketing to create stronger relationships and social proof.

  • Discover the world of #hashtags and decide which ones will work best for your business.

  • Create shortcuts allowing you to spend just 20 minutes per day on this platform.

  • Get creative using quality images and videos in daily posting, stories, Instagram Live and IGTV all just using your smart phone.

By creating great content, eliciting engagement from followers that matter you will be able to tap into the many reasons why Instagram has become a top social media marketing performer.

2 Hour Live Workshop

Price is $45 per person


 

Sponsored By

Business Victories logo 2018 Horizontal.jpg
Boulder SBDC Logo.png
 

Meet your speaker: Cheri Ruskus

Cheri has been an Entrepreneur in Boulder, CO since 1985 and a Business Coach since 1999. She has worked with thousands of small business owners in taking a different look at the way they approach marketing in order to fully incorporate today’s modern marketing tools and in the process grow their businesses.

View Event →
Instagram for Business
Sep
18

Instagram for Business

Instagram Logo.png

The Basics and Beyond

Instagram continues to be the social media platform of choice for over 1 billion monthly users. In this workshop we are going to dig into the basics and then keep going to insure you are getting the most out of the platform.

Here is just some of what we will be learning together:

  • Understand how to integrate your Instagram strategy with website and email marketing to create stronger relationships and social proof.

  • Discover the world of #hashtags and decide which ones will work best for your business.

  • Create shortcuts allowing you to spend just 20 minutes per day on this platform.

  • Get creative using quality images and videos in daily posting, stories, Instagram Live and IGTV all just using your smart phone.

By creating great content, eliciting engagement from followers that matter you will be able to tap into the many reasons why Instagram has become a top social media marketing performer.

2 Hour Live Workshop

Price is $20 per person

Quantity:
Reserve Your Seat(s)

 

Sponsored By

Business Victories logo 2018 Horizontal.jpg
longmont community foundation.png
 

Meet your speaker: Cheri Ruskus

Cheri has been an Entrepreneur in Boulder, CO since 1985 and a Business Coach since 1999. She has worked with thousands of small business owners in taking a different look at the way they approach marketing in order to fully incorporate today’s modern marketing tools and in the process grow their businesses.

View Event →
Instagram for Business: Basic Strategies
Jun
12

Instagram for Business: Basic Strategies

  • Canyon Room, Boulder Public Library Main Branch (map)
  • Google Calendar ICS
Instagram Logo.png

Learn the basics of building an online brand

With a handful of social media platforms out there how do you choose the best one for your business?

How do you make it effective with a good ROI as it integrates with your other marketing efforts? 

In this workshop we are going to dig into one of the top business social media choices today, Instagram.

Here is just some of what we will be learning together:

  • Understand how to integrate your Instagram strategy with website and email marketing to create stronger relationships and social proof.

  • Discover the world of #hashtags and decide which ones will work best for your business.

  • Create shortcuts allowing you to spend just 20 minutes per day on this platform.

  • Get creative using quality images and captions to go along with them as you gain insights on how to do it all just using your smart phone.

By creating great content, eliciting engagement from followers that matter you will be able to tap into the many reasons why Instagram has become a top social media marketing performer.

2 Hour In-Person Workshop
Boulder SBDC (
directions)
Price is $45 per person


 

Many Thanks to Our Sponsor

colorado sbdc logo.png
 

Meet your speaker: Cheri Ruskus

Cheri has been an Entrepreneur in Boulder, CO since 1985 and a Business Coach since 1999. She has worked with thousands of small business owners in taking a different look at the way they approach marketing in order to fully incorporate today’s modern marketing tools and in the process grow their businesses.

View Event →
Good Marketing Vibes
Apr
24

Good Marketing Vibes

Understand your target market and give them an awesome experience!

This interactive in-person workshop allows you to get to the why, the who, and the where in creating a marketing plan that takes you away from manipulation to inspiration.

Workshop Outline

WHY
Get to marketing victory with inspiration and imagination. Prevent the urge to just “dabble” in social media with no results. Make it a tool to actually grow your business.

WHO
Find your sweet spot. Understand the importance of having a target audience and who are the people you want to reach, the pain points you need to resolve and what makes them tick. 

WHERE
Finally we will take a close look at the platforms that marketing today must be shared on and the intricate balance between website, email marketing and social media.

Details

  • 2 Hour Live Workshop (Longmont, CO, USA)

  • Wednesday April 24, 2019 10am to 12pm

  • Price is $35 per person ($25 for Longmont Chamber of Commerce Members)


Meet your speaker: Cheri Ruskus

Cheri has been an Entrepreneur in Boulder, CO since 1985 and a Business Coach since 1999. She has worked with thousands of small business owners in taking a different look at the way they approach marketing in order to fully incorporate today’s modern marketing tools and in the process grow their businesses.


This workshop is sponsored by

Longmont Chamber of Commerce.png
 
View Event →
The Power of the Inbox
Apr
3

The Power of the Inbox

  • Boulder SBDC (Boulder Public Library Main Branch) (map)
  • Google Calendar ICS
 

Marketing is based around first impressions and the social proof we create.

The power within your permission based email marketing list holds much more long term value to your business then any other marketing tool today. In fact, email marketing continues to be the leader as the most effective marketing tool today. It is actually the number one app that people reach for on their mobile devices.

This powerful workshop will take you step-by-step through the ways you can consistently implement this tool into your marketing mix.

Here is what you will discover during this workshop:

  1. What email marketing today really is and how to be part of the solution.

  2. Develop your five-minute marketing plan that includes discovering your target audience.

  3. How to grow and maintain a healthy email list.

  4. Create consistently great content that your customers past, present and future want to read.

  5. Get more of your emails opened, clicked through on and conversion.

  6. Understand why it’s so important to pay attention and track the results.

  7. You will walk out the door with an Action Plan to move your email marketing efforts to the next level.

Details

  • 2 Hour In-Person Workshop, Boulder, CO, USA

  • Wednesday, August 28, 2019 from 10am to Noon MT

  • Price is $45 per person


Meet your speaker: Cheri Ruskus

Cheri has been an Entrepreneur in Boulder, CO since 1985 and a Business Coach since 1999. She has worked with thousands of small business owners in taking a different look at the way they approach marketing in order to fully incorporate today’s modern marketing tools and in the process grow their businesses.


Sponsored by

 
 
 
View Event →
Instagram for Business: Advanced Strategies
Mar
13

Instagram for Business: Advanced Strategies

  • Canyon Room, Boulder Public Library Main Branch (map)
  • Google Calendar ICS
Instagram Logo.png

Share the story of your business with the world

You may have dabbled a bit in Instagram at this point. If you are ready to really have this increasingly popular social media platform become a strong communications and relationship building tool for your business you don’t want to miss this live workshop.

Moving past Instagram basics, this workshop will share hands-on advanced strategies in an interactive online workshop led by Cheri Ruskus (@victorygirl) of Business Victories. Bring your questions and ideas as we dive into:

  • Viewing case studies of Instagram influencers who are finding success on the platform. 

  • Learning to use direct messaging and comments to deepen relationships.

  • Analyzing data insights to make educated decisions on the performance of your content.

  • Getting creative with photos and videos.

  • Discussing how to pay to promote on the platform. 

2 Hour In-Person Workshop
Colorado SBDC (
directions)
Price is $45 per person


 

Many Thanks to Our Sponsor

colorado sbdc logo.png
 

Meet your speaker: Cheri Ruskus

Cheri has been an Entrepreneur in Boulder, CO since 1985 and a Business Coach since 1999. She has worked with thousands of small business owners in taking a different look at the way they approach marketing in order to fully incorporate today’s modern marketing tools and in the process grow their businesses.

View Event →
Instagram for Business: Advanced Strategies
Feb
21

Instagram for Business: Advanced Strategies

Instagram Logo.png

Online Workshop

You may have dabbled a bit in Instagram at this point. If you are ready to really have this increasingly popular social media platform become a strong communications and relationship building tool for your business you don’t want to miss this live workshop.

Moving past Instagram basics, this workshop will share hands-on advanced strategies in an interactive online workshop led by Cheri Ruskus (@victorygirl) of Business Victories. Bring your questions and ideas as we dive into:

  • Viewing case studies of Instagram influencers who are finding success on the platform. 

  • Learning to use direct messaging and comments to deepen relationships.

  • Analyzing data insights to make educated decisions on the performance of your content.

  • Getting creative with photos and videos.

  • Discussing how to pay to promote on the platform. 

2 Hour Online Workshop
Price is $20 per person

Quantity:
Reserve Your Seat(s)

 

Many Thanks to Our Sponsor

Woodland park chamber logo.png
 

Meet your speaker: Cheri Ruskus

Cheri has been an Entrepreneur in Boulder, CO since 1985 and a Business Coach since 1999. She has worked with thousands of small business owners in taking a different look at the way they approach marketing in order to fully incorporate today’s modern marketing tools and in the process grow their businesses.

View Event →
Business Confidence
Feb
11

Business Confidence

 

This online workshop will take your sales confidence to the next level.

Join Coach Cheri Ruskus for another monthly Mastermind that will assist you in gaining clarity. From mindset to marketing, we’ll give you the tools to confidently grow your business.

When you hand out your business card or send an email with a link to your website, are you confident? Strong self-confidence in business comes from an effective sales process and system. How strong is the sales process that you have set up in your business?

Over the course of this Mastermind we will think, plan, and implement a solid sales process into your business that will make your feel extremely strong when talking about your business to others.

  • 1 Hour Online Mastermind

  • Monday, February 11, 2019 @ Noon MT (2pm ET)

  • Price is $20 per person


Meet your speaker: Cheri Ruskus

Cheri has been an Entrepreneur in Boulder, CO since 1985 and a Business Coach since 1999. She has worked with thousands of small business owners in taking a different look at the way they approach marketing in order to fully incorporate today’s modern marketing tools and in the process grow their businesses.


Sponsors

 
 
 
View Event →
Instagram for Business (Longmont, CO)
Jan
17

Instagram for Business (Longmont, CO)

Instagram Logo.png

Live Workshop in Longmont, CO, USA

With a handful of social media platforms out there how do you choose the best one for your business?

How do you make it effective with a good ROI as it integrates with your other marketing efforts? 

In this workshop we are going to dig into one of the top business social media choices today, Instagram.

Here is just some of what we will be learning together:

  • Understand how to integrate your Instagram strategy with website and email marketing to create stronger relationships and social proof.

  • Discover the world of #hashtags and decide which ones will work best for your business.

  • Create shortcuts allowing you to spend just 20 minutes per day on this platform.

  • Get creative using quality images and captions to go along with them as you gain insights on how to do it all just using your smart phone.

By creating great content, eliciting engagement from followers that matter you will be able to tap into the many reasons why Instagram has become a top social media marketing performer.

2 Hour Live Workshop

Price is $20 per person

Quantity:
Reserve Your Seat(s)

 

Sponsored By

ctct_logo_horiz_CMYK_300dpi.png
longmont community foundation.png
 

Meet your speaker: Cheri Ruskus

Cheri has been an Entrepreneur in Boulder, CO since 1985 and a Business Coach since 1999. She has worked with thousands of small business owners in taking a different look at the way they approach marketing in order to fully incorporate today’s modern marketing tools and in the process grow their businesses.

View Event →
Instagram for Business
Dec
5

Instagram for Business

Instagram Logo.png

Live Workshop in Woodland Park, CO, USA

With a handful of social media platforms out there how do you choose the best one for your business?

How do you make it effective with a good ROI as it integrates with your other marketing efforts? 

In this workshop we are going to dig into one of the top business social media choices today, Instagram.

Here is just some of what we will be learning together:

  • Understand how to integrate your Instagram strategy with website and email marketing to create stronger relationships and social proof.

  • Discover the world of #hashtags and decide which ones will work best for your business.

  • Create shortcuts allowing you to spend just 20 minutes per day on this platform.

  • Get creative using quality images and captions to go along with them as you gain insights on how to do it all just using your smart phone.

By creating great content, eliciting engagement from followers that matter you will be able to tap into the many reasons why Instagram has become a top social media marketing performer.

2 Hour Live Workshop

Price is $20 per person

Quantity:
Reserve Your Seat(s)

 

Sponsored By

Woodland park chamber logo.png
 

Meet your speaker: Cheri Ruskus

Cheri has been an Entrepreneur in Boulder, CO since 1985 and a Business Coach since 1999. She has worked with thousands of small business owners in taking a different look at the way they approach marketing in order to fully incorporate today’s modern marketing tools and in the process grow their businesses.

View Event →
Instagram for Business
Nov
8

Instagram for Business

Instagram Logo.png

Live Workshop in Nederland, CO, USA

(Free Lunch included with Vegan and GF options)

With a handful of social media platforms out there how do you choose the best one for your business?

How do you make it effective with a good ROI as it integrates with your other marketing efforts? 

In this workshop we are going to dig into one of the top business social media choices today, Instagram.

Here is just some of what we will be learning together:

  • Understand how to integrate your Instagram strategy with website and email marketing to create stronger relationships and social proof.

  • Discover the world of #hashtags and decide which ones will work best for your business.

  • Create shortcuts allowing you to spend just 20 minutes per day on this platform.

  • Get creative using quality images and captions to go along with them as you gain insights on how to do it all just using your smart phone.

By creating great content, eliciting engagement from followers that matter you will be able to tap into the many reasons why Instagram has become a top social media marketing performer.


Sponsored By

cropped-Hub-Logo-Black-on-Trans.png
Nederland Downtown.png

Meet your speaker: Cheri Ruskus

Cheri has been an Entrepreneur in Boulder, CO since 1985 and a Business Coach since 1999. She has worked with thousands of small business owners in taking a different look at the way they approach marketing in order to fully incorporate today’s modern marketing tools and in the process grow their businesses.

View Event →
Instagram for Business
Oct
25

Instagram for Business

Instagram Logo.png

Live Workshop in Loveland, CO, USA

With a handful of social media platforms out there how do you choose the best one for your business?

How do you make it effective with a good ROI as it integrates with your other marketing efforts? 

In this workshop we are going to dig into one of the top business social media choices today, Instagram.

Here is just some of what we will be learning together:

  • Understand how to integrate your Instagram strategy with website and email marketing to create stronger relationships and social proof.

  • Discover the world of #hashtags and decide which ones will work best for your business.

  • Create shortcuts allowing you to spend just 20 minutes per day on this platform.

  • Get creative using quality images and captions to go along with them as you gain insights on how to do it all just using your smart phone.

By creating great content, eliciting engagement from followers that matter you will be able to tap into the many reasons why Instagram has become a top social media marketing performer.


Meet your speaker: Cheri Ruskus

Cheri has been an Entrepreneur in Boulder, CO since 1985 and a Business Coach since 1999. She has worked with thousands of small business owners in taking a different look at the way they approach marketing in order to fully incorporate today’s modern marketing tools and in the process grow their businesses.

View Event →
Good Marketing Vibes
Oct
18

Good Marketing Vibes

Understand your target market through this online summer camp for entrepreneurs.

Join this free webinar course in June 2018 that allows you to get to the why, the who, and the where in creating a marketing plan that takes you away from manipulation to inspiration.

  • Discover where you actually currently sit with our online assessment.

  • Prevent the urge to just “dabble” in social media with no results. Make it a tool to actually grow your business.

  • Determine which social media platforms will give you the highest ROI based on where your target audience is currently hanging out.

  • Understand the key ingredient content and what your target audience is hungry to discover.

Part 1: WHY
Get to Marketing Victory with Inspiration and Imagination

Part 2: WHO
Finding Your Sweet Spot

Part 3: WHERE
The Power of Social Media and Email Marketing

Part 4: VICTORY
What does Victory mean to you?


Meet your speaker: Cheri Ruskus

Cheri has been an Entrepreneur in Boulder, CO since 1985 and a Business Coach since 1999. She has worked with thousands of small business owners in taking a different look at the way they approach marketing in order to fully incorporate today’s modern marketing tools and in the process grow their businesses.

View Event →
Leveraging the Power of Instagram
Sep
18

Leveraging the Power of Instagram

With a handful of social media platforms out there how do you choose the best one for your business and how do you make it effective? In this workshop we are going to dig into two of the top business social media choices, Instagram and Facebook for Business.

Please arrive with your Instagram and Facebook Business Pages already created. Not sure how to do this? Please copy and paste the following link into your browser: https://victorycircles.com/instagramsetup

Here are the takeaways you will get from this workshop:
• Understand how to integrate your Instagram strategy with website and email marketing to create the all-important social proof.
• Discover the world of #hashtags and decide which ones will work best for your business.
• Create shortcuts allowing you to spend just 20 minutes per day on social media.
• Develop a giving attitude when it comes to the content you create and elicit engagement from your target audience.
• Understand the importance of quality images and gain insights on how to create them using just your phone.
• You must have a Facebook Business Page in order to create an Instagram Business account.

Speaker: Cheri Ruskus of Business Victories
Cost: $45

Sponsored by City of Boulder


Meet your speaker: Cheri Ruskus

Cheri has been an Entrepreneur in Boulder, CO since 1985 and a Business Coach since 1999. She has worked with thousands of small business owners in taking a different look at the way they approach marketing in order to fully incorporate today’s modern marketing tools and in the process grow their businesses.

View Event →
Social Media Essentials - Amplify Your ROI
Sep
13

Social Media Essentials - Amplify Your ROI

Effective marketers know that social proof is a key ingredient for today’s modern marketing tactics that dramatically influences buying decisions.

Are you giving your organization the social proof and visibility it deserves by making the right choices with your social media marketing choices?

In this workshop, learn exactly what social proof is and find out ways you can leverage the social media marketing efforts for your business. We will discuss the top social media platforms today and decide which ones will provide the social proof you'll need to establish a trust-factor with past, current and potential customers.

Join us and discover:
• Your Online Health Assessment to further understand where your business currently stands online.
• The content your target audience is hungry to discover.
• Which social media platforms will give you the highest ROI based on where your target audience is hanging out.
• How to consistently establish and maintain your social proof online.

Speaker: Cheri Ruskus of Business Victories
Cost: $45

Sponsored by City of Boulder


Meet your speaker: Cheri Ruskus

Cheri has been an Entrepreneur in Boulder, CO since 1985 and a Business Coach since 1999. She has worked with thousands of small business owners in taking a different look at the way they approach marketing in order to fully incorporate today’s modern marketing tools and in the process grow their businesses.

View Event →
Think Like an Entrepreneur
Aug
21

Think Like an Entrepreneur

Free Online Live Webinar


Meet your speaker: Cheri Ruskus

Cheri has been an Entrepreneur in Boulder, CO since 1985 and a Business Coach since 1999. She has worked with thousands of small business owners in taking a different look at the way they approach marketing in order to fully incorporate today’s modern marketing tools and in the process grow their businesses.

View Event →
Instagram as a Creative Marketing Tool
Jul
24

Instagram as a Creative Marketing Tool

Instagram Logo.png

Online Webinar

Discover the creativity and victories available inside of Instagram platform that is quickly becoming the platform of choice for creatives and those who want to create fun and engaging messages.

  • Develop a giving attitude when it comes to the content you create.
     
  • Create shortcuts to allow you to spend a minimum of 20 minutes per day on these platforms. 
     
  • Get tips the important use of photography and video on these platforms and insights on how you can create your own simply using your phone. 
     
  • Discover the world of #hash tags deciding on the ones that will work best for your business.
     
  • Integrate Instagram into your website and email marketing efforts.

Free Admission


Meet your speaker: Cheri Ruskus

Cheri has been an Entrepreneur in Boulder, CO since 1985 and a Business Coach since 1999. She has worked with thousands of small business owners in taking a different look at the way they approach marketing in order to fully incorporate today’s modern marketing tools and in the process grow their businesses.

View Event →
Wednesday Wisdom: The Power of Your Imagination
Jun
13
to Jun 27

Wednesday Wisdom: The Power of Your Imagination

Wednesday Wisdom: 
The Power of Your Imagination

Wed, June 13 @ 12pm MT (2pm ET)
15 Minutes via Instagram Live
FREE

Come spend a few minutes with me live at the half way mark of the week as I share three tools that can unlock one of your greatest internal gifts – your imagination. Bring your energy and questions.


Meet your speaker: Cheri Ruskus

Cheri has been an Entrepreneur in Boulder, CO since 1985 and a Business Coach since 1999. She has worked with thousands of small business owners in taking a different look at the way they approach marketing in order to fully incorporate today’s modern marketing tools and in the process grow their businesses. Read More >>

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