you have worked countless hours,

grown your customer base,

and refined your products and services.

Are you clear on what should happen next?


The Value Builder System

The Value Builder System™ is a proven methodology for increasing the value of your company for tomorrow while increasing profitability today. 


1. Make Your Company More Valuable Than Your Industry Peers

After analyzing more then 6,000 businesses we’ve discovered that companies achieving a Value Builder Score of 80+ get offers that are 71% higher than the average business when it comes time to sell their company. In fact, we’ve seen examples of businesses that are worth two or three times that of a similar business in their industry because they have structured their operations the way acquirers like to see things. 

2. Discover Your Company’s Hidden Assets

Your company has attributes that you may not have fully tapped into yet.  Attributes that will increase your bottom-line and make your business come into its full value.  Using our proprietary methodology for evaluating a business, you will discover which areas of your business you should be focused on in the short term for the ultimate long-term results. 

3. Spot Your Company’s Silent Killers

Doctors check your blood pressure because it is one of the simplest ways to discover heart disease without an invasive and risky procedure. Likewise, The Value Builder Program will evaluate your business as it stands today and then give you proven step-by-step tools within the Value Builder System to increase your companies worth while increasing your current profits. 

An extra bonus in all of this is that the VB System gives you back the one element most entrepreneurs are lacking - TIME.  No one wants to buy a business in which all the value lies within the owner/entrepreneur being there.  You must detach yourself from the worker bee activities and fully take on the role of the CEO.  This program will allow you to fully take the reins of a growing business. 

The Value Builder System
(A 12-Month Process)


Month 1
Value Builder Assessment

The first month is dedicated to reviewing your Value Builder Score.   

Together we will look at the action steps required to incorporate the eight key drivers required in building value in your business.   This requires a deep look into your goals short term and long term.

By getting crystal clear where you are right now the process will allow you to benchmark your progress as you move through the program.  As you begin to fully understand the value of your business as it stands today, you will be able to know much more clearly how you need to progress, and the areas in your business you need to reinforce in order to increase your valuation and the long-term viability of your company.  


Month 2
The Scalability Finder

Through this month's module we will be able to identify the products and services that have the potential to scale up the fastest. These sessions will give you a road map of the products and services you can offer that will help you grow your company while minimizing its dependence on you personally, a key employee, or a single product or service. 


Month 3
Customer Score

The third month is dedicated to benchmarking your customer’s satisfaction with your business against the most successful and fastest growing companies in the world. We will deploy a confidential survey to your customers called The Net Promoter Score.  

This methodology has been statistically proven to predict your company’s growth rate because it predicts your customers’ likelihood to re-purchase and to refer you. Together we will create a questionnaire that will be sent to your customers on your behalf from an independent research company.  This will allow it to be anonymous which always gains higher customer response. 

The final result of this module is to receive your Net Promoter Score to see how satisfied your customers are and to then determine what steps you need to take in order to improve their overall likelihood of recommending you to others. Finally, you'll be able to see how your company measures up against other companies in your industry and also world class businesses like Google and Amazon. 


Month 4
Your Growth Potential 

In the fourth month we will have both the Customer Satisfaction data and Service/Product data to move forward to determine the highest potential for growth for your company with the least initial risk associated with making the changes.  With that said, most opportunities for growth take some form of risk and we will look at all sides of the risk to insure you are crystal clear in the decisions to be made to move forward. 


Month 5
Your Recurring Revenue Builder

In month five we'll focus on increasing both the number and quality of recurring revenue streams flowing into your business. Again, the previous month's work will allow you to have a much clearer vision when it comes to insuring you have the highest momentum to build a recurring revenue model that will work for the long haul in your business.

You will complete The Automatic Customer Builder tool, which identifies opportunities for annuity revenue in your business. Recurring revenue increases the value of your business as it smooths out demand and allows you to plan your business more efficiently while improving both cash flow and profitability.


Month 6
Your Monopoly Control

In month six we will look deeper into your company’s positioning in the market using a tool called The Positioning Planner. This tool allows you to isolate the attributes and qualities of your business that give you a dependable market position. 

Through this module it will become much clearer which marketing messages give you the highest degree of differentiation from your competitors AND are also most meaningful to your current customers. This information is vital to review on a regular basis as your company develops, the market evolves, and competitive threats emerge - and you know they will in any healthy market segment.


Month 7
Your Hub and Spoke

In month seven we will dedicate our time to minimizing your company’s dependence on you personally. Yes by this time (if not sooner) we need to formerly get you into the role of CEO of your business.  At the core of this session is a review of the results of a survey of your employees or even if applicable contract service providers.  In this again, independent survey, we will be asking them how clearly informed in the minute details of the job they were hired to perform they are and how clear they are to how the perform effects your company’s short and long term goals. 

In other words its time to get them fully involved in how their performance effects the company.  The most valuable companies can operate without their owner’s everyday involvement (and sometimes babysitting), and this session will identify areas where additional training, systems or processes are needed to allow your company to operate without you.  This module is the time that your interior systems will fully be looked inside and out. 


Month 8
Your Switzerland Structure

In month eight, with all we have learned so far in this year long journey, our focus will be on reducing your reliance on any one customer or on any one employee. This session involves working through two exercises: The Employee Stack Ranking and The Customer Concentration Matrix. 

As a result of completing this session, you will have an action plan for reducing over-reliance on key employees and/or customers. By your ability to quickly replace any one employee or customer you not only are protecting your business from unneeded headaches you are greatly increasing your company’s value - because no wants to buy your headaches.


Month 9
Your Customer Score

The ninth month is dedicated to the continued benchmarking of your customer's satisfaction with your business against the most successful and fastest growing companies in the world. Following up on the survey deployed in the third module, this survey update will allow your business to continue to track your progress and see how customers are reacting to some of the changes that have been put into place.  In other words your will refining your customer systems and the output of product and services. 


Month 10
The Valuation Teeter-Totter

In the tenth module, our focus will be on cash flow. The last thing a potential buyer wants to do is to have to put cash outside sale of the business into the business.  Your Valuation Teeter-Tooter exercise is really about looking out how strong your cash flow consistently keeps cash on hand.   Our goal will be to maximize the cash flow coming from the day-to-day operations of your business. This session is anchored by The Cash Finder tool. 

You will be given have a set of actions to take that will increase your cash flow, minimize or eliminate stressful periods of low cash flow, and increase the overall value of your company.


Month 11
Your Short List

In our eleventh month together we will develop and fine-tune a short list of potential acquirers with a strategic reason and also the resources required to buy your company. Whether you want to sell your business in a year or a decade, knowing who the natural buyers are for your business will allow you to cultivate a relationship with those organizations so you’re on their radar.  This will assist in encouraging them to make the first move when the time comes and puts you in a position of negotiating strength. 

Developing a short list also allows you to look at business decisions through the lens of how they will add or take away from your attractiveness in the eyes of a strategic acquirer. 

At the core of this session is The Short List Builder Tool, which will help you to develop a long list of acquirers and then apply the 5-20 Rule to isolate those companies with both a strategic reason and the resources to buy your company.


Month 12
Your Envelope Test

In month twelve your will complete the Envelope Test which will help you to articulate your goals for your business and your life.  How would your life be different if you sold your business?  With all that has transpired during this program we will clearly lay out the plan moving forward. 

At this point you will once again take the Value Builder Score to further insure your success moving forward. 


Interested in Joining this Program? Registration is now open for 2016!

Submit your application by filling out the information below.

Name *
Phone *

certified value builder