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Self Control with Money

Repair the Leak

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Repair the Leak

Beware of little expenses. A small leak will sink a great ship.
— Benjamin Franklin

Have you ever had a leaking roof that you knew needed to be fixed… yet it just seemed easier and more cost effective in the moment to put a bucket down and let it catch the water dripping in?

Well sometimes money can be that way as well one small problem might lead to another and another and another.  In the Victory Circles we have an exercise we do called Money Leaks that I thought I would share with you today.  

These are some common leaks you may have in your business… some may surprise you...

Leak: You can’t easily describe what you do in a powerful way – or you keep changing your offering.
Repair:  Write up three different ways to summarize your product offering. Pick the best one and start sharing it with others to see how they react.  

Leak:  People don’t know exactly who your ideal client is or how to refer to you. 
Repair:  Make a list of your top ten customers and what they share in common.  

Leak:  You flip/flop on what you are selling and how you talk about it.
Repair:  Focus on the products that give you the best ROI and you have the most passion talking about.

Leak: Your unique gifts and brilliance aren’t shining so the question, “Why should they hire you?” is a hard one to answer.
Repair:  Research your competition and discover what makes you special in the marketplace.

Leak:  Sales suck.  
Repair:  Actively reach out to at least 3 - 5 people per day via email, phone or in person.  

Leak:  Money comes and goes, but you have no clear path of how it comes or where it goes.
Repair:  Start tracking your finances even if it is starting with a simple excel spreadsheet.

Leak: Your time is spent doing things that are low payoff activities.
Repair:  Re-evaluate your time and how you have priced your products or services. What would happen if you raised your pricing by 50%?

Leak:  Overwhelm or procrastination is the normal state for you.
Repair:  Consistently pay attention to your calendar. What is working and what is not?  Begin to eliminate tasks that are wasting your time and distracting you from the important work to be done.

What is the top leak that sticks out for you? 

Perhaps this is the one that has been leaking the longest. What if you did something today to take one step forward to repair this leak once and for all?  

Imagine a leak free life.  You have the power to fix all of them – now all you need to do is go take the step forward. 


 

To Your Success and Victories,

- Cheri

Cheri Ruskus
Business Strategist and Founder of the Victory Circles
Email me: cheri@businessvictories.com

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Money Cadence

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Money Cadence

There are people who have money and people who are rich.
— Coco Chanel

With the topic of money always looming around us this is as good a time as any to talk a bit about this normally taboo topic. Every April here in the Victory Circles the principle of Self Control with Money is the topic for discussion.

Last week we talked about challenges and the elements within us to take them on.  I always have loved the question – “If money was no object what would you actually do with your life?” The answer to that question can bring on these further questions:

  • Does money make you happy or just stress you out?  
     
  • Would you call money a friend or foe?
     
  • Do you chase money or does money chase you? 

As you know by now bicycling has become a big part of my life these days. In fact as of this past weekend I have collectively cycled over 500 miles since the beginning of February. I have come to look at cycling (which I have always loved) with a whole new respect for how much dedication the sport requires.   

There is a lot I need to improve on in my cycling game especially when it comes to my speed.  In fact, at this point unfortunately I am one of the slowest on our larger Rocky Mountain team. This has been a humbling experience for me to face my grand idea head on and to accept where my body currently needs to grow.

One of the things that our team coach talked to me about during last weeks training ride is improving what is called “pedaling cadence.” What I learned is that cadence is the rhythm, flow, and power that comes with it when you consistently pedal at a certain rate throughout your ride.  

The cadence that gets a bike down the road is the physical force that you consistently pedal. This is what makes one person go faster than another or have more stamina through an entire ride.

When you apply cadence to money, it’s fascinating to understand why one person’s stamina with money can be so different than another’s. No matter where we are financially, the difference is how the money actually flows and the joy or stress it brings to us.

How could you improve your cadence in dealing with money and assets you want to acquire in the year ahead?  With Tax Day 2018 as marker what will you do differently in the year ahead?  

Acknowledging where you are is the beginning steps to make a change and improve your cadence.  Where you take that next step is completely up to you!
 

To Your Success and Victories,

- Cheri

Cheri Ruskus
Business Strategist and Founder of the Victory Circles
Email me: cheri@businessvictories.com

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Catalyst Challenge

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Catalyst Challenge

The best way out is always through.
— Robert Frost

Challenges come in many shapes and sizes.  Some are planned and some can be surprising in how they simply arrive and play out.  This week’s Victory Letter is going to ask you to stop and look at current challenge you may be contemplating or in the middle of completing.

I shared with you a few months back my decision to bring the challenge into my life of taking on a Century (100 miles) bicycle ride in June around Lake Tahoe.  I am doing this not only to challenge my physical and mental toughness – I am also raising money and awareness in the process for the Leukemia and Lymphoma Society and their cause to eliminate these forms of cancer. 

My mother lost her life to a form of Leukemia called Acute Myeloid Leukemia (AML) and I have wanted to do this ride and fundraiser since the day I said goodbye to her nearly 8 years ago.

The journey to prepare for this over the last couple of months has been a life altering experience I can tell you that for sure. And I share more about it in a Podcast I will share with you this week called Becoming a Pedal Girl.

In the podcast I thank the many who have been by my side through this including those who have donated to the cause so far - some so generously that it has touched me to my soul.

What does it actually take to get through a challenge you have been putting off?


Here are five basic steps that can make a challenge a reality:

  1. Visualize yourself on the other side of the challenge.
     
  2. How will this time be different if you have been putting it off over and over again or just never seemed to be able to get through it?
     
  3. Make the declaration out loud to others to hold you accountable. Share the challenge with 3 - 5 people you trust and listen to their feedback. 
     
  4. Surround yourself with a support team on a variety of levels as you begin to see where your weaknesses lie.  Start with finding the person who can give you the initial steps to get going.
  5. Daily action items that will take you closer and closer to achieving what you most desire. Download my Daily Output Tracker PDF.

I share in the podcast how I have utilized each of these in my cycling training. 

Would love to know your current challenge that sits in front of you.  What is the smallest first step you could take to make the much-needed shift for your life?

If you are feeling courageous there is no time like the present. Email me your answer: cheri@businessvictories.com

Here’s to a great week ahead.

 

To Your Success and Victories,

- Cheri

Cheri Ruskus
Business Strategist and Founder of the Victory Circles
Email me: cheri@businessvictories.com

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Beyond the Zone

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Beyond the Zone

People may not really change as far as basic character goes, but all of us are capable of evolving.
— Anonymous

One morning last week I stepped into the early morning outdoors to let my dog outside.  There in the sky above me I saw something I had not seen in a long time: a shooting star!

Shooting stars appear in our sky every 10 to 15 minutes, yet it has been about 5 years or so since I myself have encountered one.  Even though I am outside a lot looking at the moon, somehow I have been missing the grace that a shooting star across the sky brings.

Always having thought these shooting stars as signs of luck, I determined there was a great day ahead of me.  As the day unfolded it was not exactly how I envisioned that it would play out.  Just the opposite happened all day long… 

Over the course of that day I kept getting some very loud wake up calls as apparently the universe was really trying to get my attention.

What I knew without a doubt was that it was time for a shake up from my current comfort zone.  It was time to start making some more plans to stretch me just like a shooting star moves across the sky.

Each of us is human and can make mistakes or miscalculations.  The key is paying full attention and changing course as necessary. The hardest and most important part is moving beyond our comfort zone.

One element that keeps people from moving forward is money.  Whether you have a lack thereof or are afraid to touch what you do have, fear can get you stuck in this uncomfortable comfort zone.

Change can be just the ingredient needed when money or other elements happen to stop us in our footsteps.  Pushing beyond our comfort zones moves us in new and improved directions.

Here’s to keeping an eye towards those shooting stars and evolving into our highest form of happiness.
 

To Your Success and Victories,

- Cheri

Cheri Ruskus
Business Strategist and Founder of the Victory Circles
Email me: cheri@businessvictories.com

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To Grow or Not to Grow

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To Grow or Not to Grow

What would change in your life if you had the discipline to see it through to fruition?  If you knew in fact that the path towards growth was a sure thing?

As your week begins and you look at the possibilities for growth both personally and professional that is in front of you, what aspect of what you see compels you create the action required? What allows growth and the change that it brings to actually happen?

I know this is a lot of questions to start your week. However, it’s the questions we ask ourselves and the subsequent answers that we then give and act on that makes all the difference on where we head each day.

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Enough is Enough

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Enough is Enough

Today marks that infamous money day most Americans dread – better known as tax day. Why is it that we put this date off so much? 1/3 of Americans don’t file until the very last minute… but why is that? You have to pay attention and honor the value of a dollar and what it can bring to you. 

When a “paycheck” is not an automatic function that happens every two weeks – those of us in the world of small business ownership know that you simply have to work hard and believe to make the seemingly impossible, possible. Positive reminders are a must to keep your sanity in remembering enough is enough...

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A Street Named Overwhelm

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A Street Named Overwhelm

Overwhelm comes in all shapes and sizes. Sooner or later it affects each of us.  This chaos occurs when the 24 hours in each day somehow gets out of balance between work, play, and rest.

It’s a term we seem to use a lot these days and deserves a deeper look to fully understand what it can mean. As with any emotion, if we look at it in the right perspective it can assist us towards finding our individual road to victory. 

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Money Forgiveness

Life gives us many choices - without a doubt.  Today as we wrap up our month long conversations on the Master Mind Principle of Self Control with Money I believe it is important to look at the piece around money and forgiveness.  

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Money Trap

Money is a form of energy. It can stop you in your tracks if you allow it to (negative energy), or it can set you on a course of abundance of all shapes and sizes (positive energy). The choice sometimes can feel like it is not our own… when in fact regardless of our life circumstances we really are fully in charge if we choose to be.  

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Money Cobwebs

As this week’s title for the Victory Letter reflects, they see it as the time to get the money cobwebs removed from their financial world in order insure the overall profitability they are wishing to achieve.  In fact, in a research done by the National Bureau of Economic Research, 60% of Americans suffers from financial ignorance.

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