Passion is your backup generator when all your other energy sources start to sputter.
— Gary Vaynerchuk

Last week in spin class the teacher said three little words that packed a powerful punch. They haven’t left me. The words?  Find Your Power.

These three words are something each of us quite literally gets tasked to do each day if we want to live life to the fullest. Most importantly it’s about finding a clean source of power, one that fuels us in our own best way both individually and collectively.

As important as it is…“find my power” is a task we rarely put on our to do list.

Life has stuff coming at us from all directions. Some things we anticipate and other things that come out of nowhere.

In all that you do from the moment you open your eyes in the morning until you close them at night – what is it that propels you to be the best you that you can be?

One of the things that I love about online marketing (and why I have gotten so involved in it) is that the tasks required in the process challenges us to make our best selves shine.

A discussion came up at a marketing workshop I taught last week about creating your own content versus curating (sharing) other people’s content.

My answer was and is to find a nice blend always giving the creator of the curated content credit. In fact you can build strong relationships when sharing the creativity of someone else with the world.

You really do want the emphasis to be on creating your own special sauce as I like to think of it. When you create, your power shines because you are sharing a part of you – whether you are marketing or not.

In my opinion, the best marketers are the one's who are real and allow you to feel better from their message as opposed to feeling inadequate or pressured to do something.

Tapping into creativity is a major source of our power as human beings. One that is severely underrated and gets replaced all to often with never ending, brain numbing to do lists. While they can be important... they can also rob us of our power.

You also might be someone who is super creative and can’t turn off your ideas long enough to actually act on them. This can lead you to zapping your power as well. The key is prioritizing what is most important, what feels right and is something you can accomplish. Then put the other ideas on hold for now.

Remember creativity comes in all shapes and sizes from classical art, to cooking, to photography (one of my favorite mediums), to dance, to writing. Where do you let your creative essence shine that helps you find your power?

Here’s the best part … when you tap into your power that’s when you find your passion. And with passion fueling you – you are unstoppable.

Here’s to a week ahead of using your power source.

Weekly ToolBelt



by Gary Vaynerchuk

This book is without a doubt a must read for anyone trying to share an important message with the world online. Gary breaks down the actual work that is involved from his perspective as a successful online entrepreneur.

He also shares many real life examples of entrepreneurs who did what it takes to make yourself seen as an Influencer online and make money in the process.

Learn how to master Facebook, Instagram, Twitter, YouTube, Snapchat, and more… You will walk away thinking much differently about the marketing efforts of you are currently putting into place in your business. A highly recommended read!

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To Your Success and Victories,

- Cheri

Cheri Ruskus
Business Strategist and Founder of the Victory Circles

Phone: 303-652-1718